New York · Singapore · Sourced globally
Fashion design and development consultancy
Fashion design and development for brands at every stage, from first sketch to production. Not every brand needs all of these services. Depending on the stage of your business or collection, I can support you with:
Brand strategy
Positioning, naming, market placement, and go-to-market planning for emerging and established fashion brands.
Brand positioning and identity
Market and competitive analysis
Go-to-market planning
Distribution strategy and channel development
Design & product development
Seasonal design and development across womenswear, menswear, kidswear, and sport. Senior-level expertise without the overhead of a full-time hire.
Concepting, product outlines and design direction
Illustration, tech pack creation and sample management
Factory sourcing and on-site production oversight
Industry-standard digital workflow, CLO 3D and AI-integrated visual development
Art direction
Creative direction for lookbooks, campaigns, and brand imagery, from casting and styling references to on-set direction.
Lookbook and campaign direction
Styling and casting references
Brand visual identity
On-set creative oversight
Selected work available on request.
